How to Lead Change That Matters
An honest and engaging guide to the interwoven personal, professional, and organizational change issues and the strategies to spark others to take action.
“Powerful! Learning to spark action for our businesses and communities has never been more important. Packed with actionable practices and relevant research, Gregg Brown’s compelling new book provides the tools you need to start making a difference today!”
- Dr. Marshall Goldsmith
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About The Book
You can't change people. But you can change the world.
The pace of change has picked up and will continue to do so. The future is requiring us to get ourselves and others engaged in change rapidly. In Spark Action, internationally acclaimed speaker, entrepreneur, and advisor Gregg Brown unlock why people aren’t motivated to act on our ideas and shares insights and strategies to spark positive change in our organizations and communities.
With a 30-year career that spans the healthcare, education, non-profit, and private sectors, Brown has learned what makes people tick and how to help them take action, often in difficult circumstances. But he’s the first to admit that he wasn’t always so confident with change.
With interactive self-reflection activities and story-building frameworks, Brown outlines a clear pathway to lead change that begins on the inside and bridges out to impact the people, organizations, and communities around us.
Brown shares customized strategies and inspirational success stories that he has nurtured in his diverse clients—from Fortune 500s to governments to humanitarian organizations. Brown's easy-to-follow advice, paired with his signature enthusiasm and candour, will ignite your change-making mastery before you’ve even finished the book!